{"id":2840,"date":"2026-03-24T16:40:45","date_gmt":"2026-03-24T15:40:45","guid":{"rendered":"https:\/\/www.twise.fr\/?p=2840"},"modified":"2026-03-24T16:42:13","modified_gmt":"2026-03-24T15:42:13","slug":"kal-cables-rurutek-and-twise-launch-indias-first-100-made-in-india-ci-plus-2-0-usb-camenabling-stb-less-pay-tv-solutions-in-alignment-with-trais-vision","status":"publish","type":"post","link":"https:\/\/www.twise.fr\/?p=2840&lang=en","title":{"rendered":"Kal Cables, Rurutek and Twise, launch India\u2019s First 100% Made-in-India CI Plus  2.0 USB CAM"},"content":{"rendered":"<p><em>Chennai (India), Aubagne (France), 24<sup>th<\/sup> of March 2026<\/em><\/p>\n<p><strong>Twise<\/strong>, a global leader in digital TV security and conditional access technologies, <a href=\"https:\/\/www.scv.in\/Index.aspx\" target=\"_blank\" rel=\"noopener\"><strong>Kal Cables<\/strong><\/a>, a pioneer in innovative digital solutions, and <a href=\"https:\/\/www.rurutek.com\/index.php\" target=\"_blank\" rel=\"noopener\"><strong>Rurutek<\/strong><\/a>, a leading Indian manufacturer of advanced digital television solutions, today announced the launch of India\u2019s first <strong>100% Made-in-India CI Plus 2.0 USB Conditional Access Module (CAM)<\/strong>.<\/p>\n<p>This <strong>groundbreaking initiative<\/strong> introduces <strong>a revolutionary STB-less solution<\/strong> for the Indian pay-TV market, <strong>fully aligned<\/strong> with the<strong> Telecom Regulatory Authority of India\u2019s (TRAI) vision<\/strong> for <strong>interoperability<\/strong> and c<strong>onsumer-friendly digital TV broadcasting<\/strong>.<\/p>\n<p><span style=\"color: #008000;\"><strong>Empowering India\u2019s Digital TV Revolution<\/strong><\/span><\/p>\n<p>Broadcast television remains a cornerstone of media consumption in India, offering unparalleled reach and reliability. With most new TVs in India now equipped with built-in DVB digital tuners, it appears that TVs are also compatible with CI Plus 2.0. Therefore, CI Plus 2.0 USB CAM provides a seamless, plug-and-play solution that eliminates the need for external set-top boxes. This innovation is particularly significant in India, where the traditional PCMCIA form factor was never widely adopted. By combining the USB CAM with TVs featuring DVB tuners, operators can now deliver premium content directly and securely, ensuring a superior viewing experience without additional hardware.<\/p>\n<p>The product is <strong>100% manufactured in India<\/strong>, supporting the government\u2019s \u00ab\u00a0Make in India\u00a0\u00bb initiative. In the current global context\u2014marked by flash allocation challenges and geopolitical uncertainties\u2014a locally produced solution ensures supply chain resilience, cost efficiency, and technological sovereignty for India\u2019s digital TV ecosystem.<\/p>\n<p><span style=\"color: #008000;\"><strong>Key Advantages of the CI Plus 2.0 USB CAM:<\/strong><\/span><\/p>\n<ul>\n<li><strong>STB-Less Solution:<\/strong> Directly integrates with TVs featuring DVB tuners, reducing hardware clutter and operational costs.<\/li>\n<li><strong>100% Made in India:<\/strong> Fully manufactured locally, supporting India\u2019s self-reliance, economic growth, and supply chain security.<\/li>\n<li><strong>Universal Compatibility:<\/strong> Works with any USB-equipped TV, supported by leading brands already embracing this technology.<\/li>\n<li><strong>Enhanced Security:<\/strong> Incorporates advanced encryption and CI Plus 2.0 standards to protect content and prevent piracy.<\/li>\n<li><strong>Sustainable Design:<\/strong> Lowers power consumption, reduces e-waste by eliminating the need for additional set-top boxes, and minimizes the carbon footprint, aligning with India\u2019s green technology initiatives.<\/li>\n<\/ul>\n<p><span style=\"color: #008000;\"><strong>A Strategic Collaboration for Digital India<\/strong><\/span><\/p>\n<p>The partnership between <strong>Kal Cables (\u201cSCV\u201d)<\/strong>, <strong>Rurutek <\/strong>and <strong>Twise<\/strong> combines global expertise in CI Plus 2.0 technology with local manufacturing and market insights.<\/p>\n<p>This collaboration accelerates the deployment of USB CAMs, offering Indian consumers and operators a future-proof, standardized, and user-friendly solution that adheres to TRAI\u2019s guidelines.<\/p>\n<blockquote><p>\u201cKal Cables is proud to be part of this transformative initiative,\u201d<\/p><\/blockquote>\n<p>said <strong>CTO at Kal Cables.<\/strong> \u201cOur commitment to innovation and local manufacturing ensures that Indian consumers can enjoy premium digital content with unmatched convenience and security. This collaboration underscores our dedication to advancing India\u2019s digital infrastructure and supporting the \u2018Make in India\u2019 mission, especially in today\u2019s geopolitical landscape.\u201d<\/p>\n<p><strong>Sushhmitha Manoharan, Marketing Director at Rurutek<\/strong>, added,<\/p>\n<blockquote><p>\u201cOur collaboration with Twise and Kal Cables allows us to deliver a solution that meets the immediate needs of Indian operators and consumers, while supporting the country\u2019s vision for a digital, self-reliant, and eco-friendly future. The combination of USB CAM and DVB tuners is a perfect fit for India\u2019s broadcast-centric market, and the reduction of e-waste is a significant step toward sustainability.\u201d<\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<blockquote><p>\u201cThis launch is a game-changer for India\u2019s pay-TV industry,\u201d<\/p><\/blockquote>\n<p>said <strong>St\u00e9phanie Bizouerne, Co-founder of Twise<\/strong>. \u201cBy leveraging the DVB tuners already present in modern TVs and ensuring 100% local manufacturing, we are enabling a truly STB-less experience that is both accessible and sustainable for millions of households, in full compliance with TRAI\u2019s vision.\u201d<\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p style=\"padding-left: 40px;\"><strong><a href=\"https:\/\/www.scv.in\/Index.aspx\" target=\"_blank\" rel=\"noopener\">About Kal Cables<\/a>\u00a0<\/strong><\/p>\n<p style=\"padding-left: 40px;\">Kal Cables is a dynamic player in India\u2019s digital infrastructure sector, dedicated to delivering cutting-edge solutions that empower consumers and businesses. By leveraging advanced technologies, Kal Cables aims to transform the digital landscape in India and beyond.<\/p>\n<p style=\"padding-left: 40px;\"><a href=\"https:\/\/www.rurutek.com\/index.php\" target=\"_blank\" rel=\"noopener\"><strong>About Rurutek<\/strong><\/a><\/p>\n<p style=\"padding-left: 40px;\">Rurutek is a leading Indian provider of advanced digital television solutions, known for its expertise in large-scale deployments and commitment to delivering secure, interoperable, and standardized solutions for the Indian market.<\/p>\n<hr \/>\n<p>For more information, please contact: <strong>contact@twise.fr<\/strong><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Chennai (India), Aubagne (France), 24th of March 2026 Twise, a global leader in digital TV security and conditional access technologies,&#8230;<\/p>\n","protected":false},"author":2,"featured_media":2854,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[151,153,149],"class_list":{"0":"post-2840","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-news","8":"tag-indian-tv","9":"tag-pay-tv","10":"tag-usb-cam"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.9 - 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